Our Bears

At Project B.E.A.R., we believe every family navigating the heartbreak of pregnancy and infant loss, infertility, or a stay in the NICU deserves tangible support.

Our carefully designd teddy bears provide comfort during times of grief, infertility challenges, or NICU journeys. Made with love, each bear offers a small token of support to bring your empty arms reprieve.

Explore our collection below to find the bear that best supports your needs.

Request a Free Bear

Request a Hospital Box

Shop Project B.E.A.R.

Pouch Bears

For families seeking a comforting keepsake with space for memories or added weight

Our 8" and 12" Pouch Bears are designed with a discreet zipper pouch in the back that can hold keepsakes or be filled for added weight. Each bear is partially stuffed and shipped with an empty pouch, giving families the option to customize their bear in a way that best supports their grief journey. Suggested fillers for weight include rice, sand, or poly-fil pellets.

8" Pouch Bears are available by request at no cost to our hospital and community partners, and may also be purchased individually through our shop.

12" Pouch Bears are available for purchase by individual families on our website. Hospital or community partners interested in receiving them through donation may contact us directly.

Baby Loss Bears

For families who are grieving the loss of a late-stage pregnancy, stillbirth, or infant death

Our 8" Baby Loss Bears are made for families who have experienced stillbirth, infant or pregnancy loss.

Each bear is brown, wearing a bow-tie and a t-shirt featuring the Bereavement Awareness Ribbon with the words, “Alive in our Hearts.” While they are not customizable, they do come with an arm-tag to allow for personalization.

Project B.E.A.R. sends one free plush bear to families in the U.S. by request. We also provide free Baby Loss Bears to our hospital and community partners to distribute to families at the point of need. Additional bears, personalizable gifts, and expedited shipping are available through our shop.

Early Loss Bears

For those who are facing a miscarriage or the loss of an early-stage pregnancy

Now available in two sizes, our Early Loss Bears are smaller than our other bears and are designed specifically to honor families who've experienced a miscarriage or early pregnancy loss. Each bear is brown, wearing a t-shirt featuring a unique ribbon with the words, “In Our Hearts.” Early Loss Bears are not customizable.

5" Early Loss Bears will continue to be provided free of charge to hospitals and community partners for distribution to families at the point of need.

6" Early Loss Bears are available by request at no cost to individual families and may also be purchased through our shop.

NICU Bears

For anyone who has a baby in the Neonatal Intensive Care Unit

Now a part of our free bear program, our 8" NICU Bears are made for families with babies in the NICU.

Each bear is brown, wearing a bow-tie and a t-shirt featuring the Prematurity Awareness Ribbon with the words, “Always in our Hearts.” While our NICU bears not customizable, they do come with an arm-tag to allow for personalization.

Project B.E.A.R. sends one free teddy bear to families in the U.S. by request. We also provide free NICU Bears to our hospital and community partners to distribute to families at the point of need. Additional bears, personalizable gifts, and expedited shipping are available through our shop.

Infertility Bears

For anyone who is currently faced with infertility or difficulties starting or expanding their family

Now a part of our free bear program, our 8" Infertility Bears are dedicated to those on the journey of trying to conceive or starting a family.

Each bear is brown, wearing a bow-tie and a t-shirt featuring the Infertility Awareness Ribbon with the words, “Hope in our Hearts.” Infertility Bears are not customizable.

Project B.E.A.R. sends one free plush bear to families in the U.S. by request. We also provide free Infertility Bears to our hospital and community partners to distribute to families at the point of need. Additional bears, personalizable gifts, and expedited shipping are available through our shop.

Our Bears

Bringing Empty Arms Reprieve